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What do professionals look for in a property advert?



Pros and Cons

Letting to professional sharers is one of the most lucrative ways to rent out your buy-to-let, but it doesn’t necessarily come easily. With a higher turnover of tenants, you may be faced with void periods more often as you try to keep rooms filled.

Busy working life

Professional sharers are looking for a clean, tidy space with all the mod cons for their busy life. If you can offer bills included or free Wifi, it will help to attract young professionals looking for their next rental. Local amenities will be very important to this demographic- consider listing local eateries and places to shop. Transport will also be a key issue, detail local buses, walking distance to the town centre and if any parking is included. The key to a great description that attracts professional sharers is making the advert easy to read with bullet points and key features.

Did you know?

  • On average, landlords offering a house share to professionals charge 20% per month more rent than when offering house shares to students.
  • 85% of rooms advertised to professionals are in house shares rather than flats.

See below for an example listing aimed at professionals:

featured property

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By James Davis
18 Jan 2018



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